Cynic Gym

Cynic Gym is an eclectic modern rock band that started in the early 1990s as Chocolate Houses. During a late-night rehearsal, a college music professor named Jim, barged in and demanded that the volume be cut by 50% or for the band to “forget about it!” The band forgot about it, but did not forget about the incident and changed their name to Cynic Gym in honor of the infamous professor.

Butter flies & Mustard Swims ...

Album Art

Music

All tracks produced by Scott Owen Moore.

[ai_playlist id="22053"]

Hop Springs Beer Park

Hop Springs is an 84-acre beer park in Murfreesboro, TN that features the state’s largest craft brewery, 16 beverages on draft, disc golf, hiking trails, live music, and events.

Let Adventure Flow ...

Branding

Videos

Posters

Merchandise

Photography

Steel Barrel Brewing

Steel Barrel Brewing crafts traditional recipes that are true to style with the world’s best ingredients for lovers of beer flavored beer.

Celebrate tradition

Videos

CHIIPA - Chicken + IPA

RAIDER

Americana Pairs well with Hot Chickens!

Americana

first brew

Americana

Pairs well with summer

Frost

Packaging

Posters

Merchandise

Beer Tokens

Mantra Artisan Ales

In early 2015, brewers Derrick Morse and Chad Frost set their sights on historic Franklin, Tennessee as the home of Mantra Artisan Ales. Derrick, out of Boulder, Colorado had been brewmaster of a local brewpub for the past few years, creating a complex array of intricate beers earning him the nickname of “mad scientist.”

Chad returned to Franklin from a professional brewing program in Berlin, Germany. With the news that a local brewery would be vacating their facility to expand, Morse and Frost jumped the opportunity. Joining forces with chef Maneet Chauhan, the Mantra team set out to create premium, worldly-inspired artisan beers.

For us, drinking beer should be a curated experience that provokes a conversation.

Creative Process

Explore something new

Nouveau

Grandma Cinnamon's Secret Recipe

Abuela Canela

more cowbell

RIP IPA

Packaging

Photography

POS Displays

Videos

Posters

Merchandise

I AM ART

Travel

Get outside the day-to-day bubble and experience the beauty of God's creation.

Explore

Meet new friends, explore culture, and learn learn new ways of seeing the world together.

Serve

Make a difference in the lives of at-risk children through creative arts and return home full of life.

I AM ART

I AM ART is a program of Athentikos that enriches the lives of at-risk children by using creative arts to show them the power of their true potential.

I AM ART teams help kids discover the uniqueness of who they are in God’s greater story, and unlock the possibilities of what they can be. Everyone can dream. Everyone has a story. Everyone is art. Our goal is to help each child find the art within so they can change the way they see the world around them. This changes their course. This changes their community. This changes EVERYTHING.

DETAILS

Creative Arts Program Development

I AM ART

CREATIVE DIRECTION

I AM ART MODEL

impact

I AM ART IMPACTS ARTISTS & CHILDREN

“If the pain of your story is not transformed, it will be transmitted.”

-Richard Rohr

conflict resolution

We cannot remove pain and conflict from our story, but we can change how we respond to it. I AM ART connects our personal story to God’s greater story of redemption, so we can rest in the peace of our true identity: Art of the Great I AM.

One of the most important parts of a story is the element of surprise – the twist in the plot that illuminates deeper meaning. Cognitive psychology recognizes the importance of the “discrepant event”: something with an unexpected outcome that is remembered because it engages our brain, encouraging problem solving and critical thinking.

I AM ART uses the surprise of conflict in a creative process to help us process the conflict in our personal story through external symbolism. This process allows us to safely explore conflict and challenges us to think about our healthy responses that will help heal trauma.

impact

I AM ART MODEL

1 CREATE BEAUTIFUL ART

2 ALTER ART THROUGH CONFLICT

3 cREATE SOMETHING EVEN MORE BEAUTIFUL FROM THE BROKEN PIECES

BENEFITS OF CREATIVITY

COLLABORATION
COMMUNICATION
CONCENTRATION
CONFIDENCE
CURIOSITY
DISCIPLINE
EMOTIONAL INTELLIGENCE
EMPATHY
IMAGINATION
MOTIVATION
PATIENCE
PROBLEM-SOLVING SKILLS
PURPOSE
SELF-RESPECT
TOLERANCE

Team member training

We’ll equip you with everything you need to impact lives through creative arts, including how to:

• Guide youth to explore their story through creative arts

• Understand the cultural and spiritual context of the trip

• Collaborate with like-minded creatives from all over the world

• Empower through story and creative arts

• Raise funds using our media and crowd-funding platform

• Promoting your trip through strategic social media

• Preparing lesson plans for a 5 day workshop using our curriculum guide

• Research and produce inspirational stories

• Select gear for international production

• Pack strategically for a short-term vision trip

optional excursion

Reflect on your journey before you return home.

We believe it is important to take time to reflect on your journey with team members before returning home to normal life. We don’t require it, but we highly recommend joining the optional excursion. We handle all the logistics and take you to some of the most beautiful places on earth.

I AM ART

VIDEOS

I AM ART

MERCHANDISE & BRANDING

I AM ART

BRANDING

2018 Branding

The Quetzal is the national bird of Guatemala and symbolic of liberty. Legend says the Quetzal dies in captivity. It is the perfect metaphor for freeing children from the bondage of abuse.

2013 Branding

Abstract Quetzal

Athentikos

Scott & Amelia Moore founded the nonprofit, Athentikos in 2008 to authentically give back to Guatemala, the birth country of their two adopted sons. After wrestling with infertility for over a decade, Scott and Amelia adopted two sons, Micah and Elliot. During their adoption process, they learned about Guatemala’s tragic history and met children who were still hurting. They couldn’t just adopt their sons and move on with their lives. They had to respond. So, they decided to use their creative talents to tell a story. That’s how it all began …

Shine Brighter than the Scars.

Logo Symbolism

Visually, the logo represents the Volcano Agua seen through the arch in Antigua, Guatemala. Thematically, the logo represents sanctification – the continual process of being drawn closer to God (and our authentic identity) over the course of life.

Creative Process

Feature-length documentary

Reparando

Feature-Length Documentary

Becoming Fools

Healing through creative arts

I AM ART

Branding

Website

Videos

Annual Report

Persica

Nouveau

BRIEF

Nouveau

PROJECT DETAILS

Deliverable:

Client:

Nouveau

DESIGN DETAILS

Nouveau

CREATIVE INSPIRATION

Humulus Project

The brewers at Life Is Brewing developed a new line of India Pale Ales that did not fit into the existing brand catalog, so I developed an entirely new branding imprint called the Humulus Project. Everything about this brand is bold and demands attention. The design jumps off the shelf, the copywriting is introspective. This brand is designed to be enjoyed without distraction at the end of the day as you reflect on things that matter most.

Boldly Unwind

Branding

The Humulus logo is derived from the Humulone molecular structure, an organic acid, is a bitter-tasting chemical compound found in the resin of mature hops (Humulus lupulus). Humulone is a prevalent member of the class of compounds known as alpha acids, which collectively give hopped beer its characteristic bitter flavor.

Humulone image below.

Creative Process

Video

Posters

Silver Hand Meadery

Silver Hand Meadery

Branding Design for Craft Beverage

At Silver Hand Meadery, it’s our passion to rediscover and reimagine, not just mead, but everything. Though mead is an old drink, we are not attempting to recreate what it once was. Our rediscovery of mead seeks to reimagine and reinvent mead, to bring it into current times, and make it relevant for today. We carry this principle of rediscovering and reimagining into the meadery in other ways. From the brick and corrugated metal on the walls, to the use of old barn wood and old doors to create our bar tops and tables, we want to use old things of beauty and give them a new purpose.

Our Mission: create exceptional meads and unique experiences so that our guests can savor what is good together.

Awards

Silver Medal for Avostar

Shining Avostar won Silver Medal at the Mazer Cup 2019 with the highest rated Semi-Sweet Traditional Mead in the United States and second highest rated in the World.

Cynic Gym

Butter flies & Mustard Swims ...

Album Art

Music

Hop Springs Beer Park

Let Adventure Flow ...

Branding

Videos

Posters

Merchandise

Photography

Steel Barrel Brewing

Celebrate tradition

Videos

CHIIPA - Chicken + IPA

RAIDER

Americana Pairs well with Hot Chickens!

Americana

first brew

Americana

Pairs well with summer

Frost

Packaging

Posters

Merchandise

Beer Tokens

Mantra Artisan Ales

For us, drinking beer should be a curated experience that provokes a conversation.

Creative Process

Explore something new

Nouveau

Grandma Cinnamon's Secret Recipe

Abuela Canela

more cowbell

RIP IPA

Packaging

Photography

POS Displays

Videos

Posters

Merchandise

Travel

Explore

Serve

I AM ART

DETAILS

CREATIVE DIRECTION

I AM ART MODEL

impact

I AM ART IMPACTS ARTISTS & CHILDREN

“If the pain of your story is not transformed, it will be transmitted.”

-Richard Rohr

conflict resolution

impact

I AM ART MODEL

1

CREATE BEAUTIFUL ART

2

ALTER ART THROUGH CONFLICT

3

cREATE SOMETHING EVEN MORE BEAUTIFUL FROM THE BROKEN PIECES

BENEFITS OF CREATIVITY

COLLABORATION

COMMUNICATION

CONCENTRATION

CONFIDENCE

CURIOSITY

DISCIPLINE

EMOTIONAL INTELLIGENCE

EMPATHY

IMAGINATION

MOTIVATION

PATIENCE

PROBLEM-SOLVING SKILLS

PURPOSE

SELF-RESPECT

TOLERANCE

Team member training

optional excursion

VIDEOS