Soak Up the Sun
Soak Up The Sun

BRIEF

Soak Up the Sun

Branding and label design for Silver Hand Meadery’s I’m Yours, a semi-sweet metheglin created with raspberry blossom honey, fair trade organic cocoa nibs, and vanilla beans.
Silver Hand Meadery meads are inspired by music. The Meadery founder, Glenn Lavender is a musician and has performed with Downhere (including the famous Marc Martel of Queen). The brand is colorful, energetic, and symbolic of themes found in the lyrics of famous songs from which the mead recipes are inspired. Labels are designed to pop on a shelf to grab the customer’s attention and keep them interested with each glass poured by incorporating subtle details and symbolic easter eggs.

PROJECT DETAILS

Deliverable:

Packaging
Bottle Label

Client:

Silver Hand Meadery

Credits:

Creative Direction
Design
Copywriting
“I’m looking up. I’m gonna soak up the sun.”
Soak Up the Sun

COPYWRITING

No matter the season, it always feels like summer with this refreshing semi-sweet mead born from orange blossoms. Citrus notes blend with grape overtones in a perfect combo for soaking up the rays! Savor what is good.
Soak Up the Sun

DETAILS

Soak Up the Sun Detail - Oranges
Orange detail.
Orange detail.

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