As Creative Director for Life is Brewing in Franklin, TN, I spend a lot of time developing branding, marketing, and strategy for craft beverages. Our current brands include Mantra Artisan Ales, Steel Barrel Brewing, Humulus Project, and Hop Springs.
The Nitty Gritty
I was raised in a creative family surrounded by music, theatre, photography and film. After graduating high school in Okinawa, Japan, I returned to the United States and received a BA in Theatre Arts from Hastings College in Nebraska, with studies in communications and RTVF. I’m a Creative Leader with 20+ years of experience in ideation and implementation through branding, copywriting, producing, directing, editing, composing, designing.
I’m married to Amelia J. Moore, an incredibly talented photographer, and the father of two sons, Micah and Elliot, who are athletes and artists. While adopting our sons from Guatemala, Amelia and I witnessed the devastation of the country’s 36 year civil war. We couldn’t just adopt our sons and go on with our lives, so we founded a nonprofit called Athentikos that resolves conflict through creative arts. We produced two feature-length, international documentaries (Reparando & Becoming Fools), and developed a creative arts program called I Am Art that empowers at-risk youth.
The “greater story” drives me – the WHY behind the WHAT.
When I’m not working on Life Is Brewing or Athentikos, I’m often playing and producing music. I’ve played the guitar since 1985 and have performed with various bands throughout my life. I started an independent record label in the mid 1990’s, toured with a band called Fear of Isaac, and received national radio play. All of this led to our move to Nashville in 2000 when I worked for Word Records in A&R and Marketing. Since 2003, I’ve focused on writing and producing music for film and TV.
I love to cook but rarely follow recipes. Most of the time my culinary risks result in requested dishes but sometimes, they’re one-hit wonders. I also enjoy the art of home brewing beer with bold flavors to enjoy in company with others.